Date & Time: Friday, February 22, 2013, 8:30 AM – 7:00 PM
Venue: Central European University Business School
Address: Frankel Leó St. 30-34, 1023 Budapest, Hungary

Register Online by February 15 (there is no cost to participate)

Join a network of global supply chain experts.
Learn
Discuss key regional business and supply chain issues within a global context, such as:

Supply Chain “Game Changers”
Green Supply Chains
The Asia-Europe Supply Chain Connection
The New Marketing-Supply Chain Interface
Strategic Partners in Supply Chains

Network
Become part of a global network of leading supply chain professionals and thinkers — individuals who are transforming supply chain decision-making and strategy.

About the Forum

The Global Supply Chain Forum is designed specifically for supply chain professionals in Central and Eastern Europe.

At CEU Business School in Budapest we have joined forces with the University of Tennessee in the United States, the acknowledged academic leader in supply chain education and research, to host this state-of-thre-art event series.

The supply chain sector and function are becoming key parts of the 21st century business economy in our region and among other things the region represents a natural crossroads between east and west and between north and south

This series of events will present the latest thinking, with major examples, in the modern supply field.

Agenda

8:30 – 9:00 Registration and Networking

9:00 – 9:30 Welcome and Introductions

Dr. Mel Horwitch, Dean and University Professor, CEU Business School
Dr. Matt Myers, Associate Dean, UT College of Business Administration

9:30 – 10:30 Research Meets Practice-1: “Game Changers” Driving Supply Chain Innovation

Dr. Paul Dittmann, Executive Director, Global Supply Chain Institute, University of Tennessee

Green Supply Chain as a “Case in Point”

Dr. Michael LaBelle, Assistant Professor, CEU Business School
Industry Panelist: László Bocsárdi, Strategic Director, SIEMENS

10:30 – 11:00 Coffee Break

11:00 – 12.15 Research Meets Practice-2: The Asia – Europe Connection

Moderator: Dr. Shay Scott, Managing Director, Global Supply Chain Institute

Impact of the “New Silk Road“ (The New Europe/Asia Rail Link)

Panelist: Dr. Paul Lacourbe, Associate Professor, CEU Business School

Transportation, Infrastructure Development in Central Asia

Dr. Matteo Fumagalli, Associate Professor, Head, Dept. of International Affairs and European Studies, CEU
Industry Panelist: Zsolt Takacs, General Mgr, China Mart
Industry Illustration: Electronics

12:15 – 13:30 Networking Lunch

13:30 – 14:30 Special Research Presentation: Rising Importance of Marketing for Supply Chains – From Physical Hubs to Direct-to-Customer Design

Dr. Mark Moon, Head, Department of Marketing & SCM, University of Tennessee

14:30 – 15:00 Coffee Break

15:00 – 16:00 Research Meets Practice-3: How to become a Strategic Supplier in a modern Global Supply Chain?

Dr. Dittmann and Dr. Scott, University of Tennessee
Industry Panelist: Gergő Lencsés, General Manager, GE Power & Water

16:00 – 16:45 Discussion & Closing Comments: Ongoing Research, Opportunities for Partnership in Research and Education, Guidance for Future Forums

Co-Moderators: Dr. Shay Scott, Managing Dir., Global Supply Chain Inst. I
Dr. Paul Lacourbe, Associate Professor, CEU Business School

16:45 – 19:00 Reception

Source: CEU Business Schol Budapest