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Philip Morris launches sales network

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Philip Morris Hungary Kft has finished setting up its own Ft 2 billion direct sales network, corporate relations manager Zsolt Jamniczky said yesterday. Philip Morris decided to discontinue selling its cigarettes through wholesalers last year and start building a direct sales network.


Philip Morris now employs 300 people to distribute its cigarettes, a quarter of them formerly employed at the company's cigarette factory in Eger, which shut down at the end of last year. The company runs a fleet of 200 vehicles to deliver the cigarettes. Philip Morris controls 33% of the Hungarian market, more than 3 percentage points up from one year earlier, but the overall market is shrinking. (Econews; NG 5)

Source: Hungary A.M:


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04.03.2005




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