Sunday Shopping Ban Fuels Online Retail In Hungary

  • 18 Jun 2015 2:35 AM
Sunday Shopping Ban Fuels Online Retail In Hungary
Online retailers have registered accelerated growth since the ban on Sunday shopping came into force on March 15, according to a survey by GKI Digital and Á In the first quarter, retail sales were up 16% year-on-year at Ft 30 billion. Tesco posted an annual 85% rise in online sales between March and May.

Retailers are banned from delivering goods on Sundays, but demand has clearly surged for orders before and after Sunday, Tesco communication official Eszter Varga told Napi Gazdaság.

Those who shop online are spending more, she added.

Customers prefer bulky goods, such as mineral water, but household items are also selling well.

Hypermarket chain Auchan is working on launching its own online retail unit later this year, Napi Gazdaság adds.

Electronic goods retailer Media Markt, which started selling over the internet two years ago, has registered double-digit growth in sales in the last two months.

The Hungarian Electronic Retail Association published figures showing that online sales rose 26% to Ft 273 billion for the whole of 2014.

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