Budapest 2nd Most Trending Christmas Destination

  • 20 Nov 2019 7:20 AM
  • Budapest Business Journal
Budapest 2nd Most Trending Christmas Destination
Budapest registered the second-highest growth among EU member states for flight bookings by long-haul travelers for the winter holiday season, according to research by travel analytics firm ForwardKeys.

Only Helsinki is ahead of the Hungarian capital. The Finnish city registered a growth of 29.6% in terms of flight bookings for the period between December 15 - January 15, only marginally ahead of Budapestʼs rate of 29.3%.

Other countries receiving a strong Christmas season boost are Bucharest (28.4%), Lisbon (27.2%), Porto (26.5%), Athens (22%), Copenhagen (18.5%), Madrid (18.3%), Prague (16.5%), and Amsterdam (14.4%).

ForwardKeys says Helsinki’s growth is mainly attributable to great growth in festive forward bookings from China and Japan, driven by a substantial increase in capacity, while Budapest’s strong booking position is due to capacity growth on routes from New York and Tel Aviv.

On average (as of November 12), Christmas bookings to member states from outside the EU are 11% ahead of where they were at the equivalent point last year.

However, not every destination is ahead; bookings to Stockholm and Venice are behind, 23.1% and 6.5% respectively, the research says.

The main reason behind Stockholmʼs weaker numbers could be that airline SAS stopped direct flights to and from Hong Kong last November.

Venice has experienced a slowdown in bookings from countries such as South Korea, the United States, Russia, and China. Due to recent floods, the situation is likely to worsen in the near future.

“One has to feel great sympathy for the people of Venice," says Jérôme Goldberg, global retail & travel retail director, ForwardKeys.

"It is a city that relies on tourism and images of St Mark’s Square under water are bound to deter visitors.”

Related links

Video: Big Xmas Market Open In Budapest

  • How does this content make you feel?

XpatLoop Media Partner

Budapest Business Journal

Hungary's largest and oldest source of business and financial news in English. Since 1992 it has presented essential information on Hungarian business life, including international analyses about the country. These days the BBJ newspaper is published every other week, while it releases daily business news online including premium paid content.

Explore More Reports

  • Budapest Wins Best Christmas Market 2020

    Budapest Wins Best Christmas Market 2020

    • 11 Dec 2019 12:18 PM

    One of the largest Christmas markets in Budapest, called Advent Feast at the Basilica has been voted the Best Christmas Market 2020 at a poll organized by European Best Destinations.

  • WAMP Christmas Design Market @ Millenáris, 15 December

    WAMP Christmas Design Market @ Millenáris, 15 December

    • 2 Dec 2019 11:09 AM

    The favourite design fair of Budapest will be held three times in December at 15 and 22 and will await everyone with high-quality presents from small-scale fashion collections and accessories to creative toys, unique prints and home decoration.